Sounds From the Open Mic:
What’s Your Relationship Status? Why Good Public Relations Is Built On Rock-Solid Relationships

March 08, 2017
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Think about all of your relationships in life. Parents, siblings, significant others, friends, neighbors, co-workers. All of these relationships are wonderfully different, yet they have an essential common thread –... Keep reading

How We Do Thanksgiving

November 22, 2016
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Before preparing to host, cook or hit the road this Thanksgiving, we asked Branigonians to provide their go-to strategies, traditions or tips for getting the most out of (or just getting through) the holiday. How does... Keep reading

From Diplomas To Deadlines, The Leap From College To The Real World

November 18, 2016
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There comes a time in life when the days of late-night study sessions ending in a trip to Real Chili get traded in for the demands... Keep reading

Give Your Social Media Metrics A Purpose

September 30, 2016
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How are we doing on social? It’s an easy question that can lead to easy answers.

Have a few more likes? Must mean more people enjoy what you're posting. Impressions up month over month? Looks like we’re... Keep reading

Other Duties As Assigned

September 12, 2016
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You know that line in a job description — Other duties as assigned — I truly know what that means. As office manager for a busy communications firm, the best part about my job is that every day is different... Keep reading

How I Spent My Summer Vacation

August 18, 2016
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All my life I’ve been living in the middle of nowhere. Cornfields have always been my closest neighbors. As a senior marketing major at a tiny university in Michigan’s Upper Peninsula, I’ve got a nice view of Canada... Keep reading

So Many (Summer) Hours, So Much Fun

June 24, 2016
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One of the (many) perks of working at Branigan Communications is summer hours. From Memorial Day to Labor Day, we wake up with the sun and get in a little earlier every day for the chance to knock off early each... Keep reading

School Of Thought From BC’s New Girl

June 03, 2016
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Remember the first day of school? The excitement you felt as you stepped into a new classroom, armed with stylish school supplies and ready to take on the year ahead? Well, as the new girl at Branigan Communications,... Keep reading

Leading By Example Is The Best Kind Of Leadership

May 19, 2016
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At the end of the semester in his PR Principles Class at Marquette University, Tom Branigan shares a list of best practices with his students on managing their personal brands. It’s a collection of... Keep reading

Go Ahead, Think Small

April 21, 2016
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The elusive big idea. The phrase itself is a misnomer that all great ideas are big. Facebook is actually a fairly small idea: connect online with the people in your life. Uber. Small idea: order and pay for... Keep reading

Blessed To Be Irish

March 16, 2016
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Being as Irish as we are, you’d probably expect that we sit around all day tossing about Irish sayings like they were lucky charms.

Things like: “If you're enough lucky to be Irish … You're lucky... Keep reading

How Volunteering Changed My Life

March 03, 2016
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About seven years ago my best friends and I worked at a summer day camp as counselors in training. During the last week of summer, the campgrounds were reserved for a special program called Children’s Hospital... Keep reading

The Softer Side Of Branigan

February 25, 2016
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At Branigan Communications, it’s not all work, work, work. Of course, there is plenty of work — it is a job, after all. (We’re not exactly sunning ourselves on white sandy beaches all day with umbrella drinks in our... Keep reading

In Defense Of Working Millennials

February 11, 2016
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Why are millennials buying tiny houses? Why are they so obsessed with kale? What is kale — and when did it become a popular kid's name?

Anyone 35 and older is trying desperately to find the answers to these and... Keep reading

Run Social Media Trends Through Your Business Filter

January 28, 2016
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Whoa. Whoa. And whoa.

Before you run out and start live streaming every aspect of your business — predicted to be one of the biggest social media trends for 2016 — here’s an important question: What’s your... Keep reading

Belief-based Branding

January 07, 2016
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Trends in the business world are a lot like many a New Year’s resolution: top of mind in December and January, too far-fetched to attain and almost certainly forgotten by year's end... Keep reading

Breaking Down The Big Stuff

December 31, 2015
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I love New Year’s. The news is full of year-in-review montages; we reflect on what was while thinking about the promise of what can be. We all sing Auld Lang Syne — no one knows the words or what the song... Keep reading

The Gift Of Time

December 24, 2015
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Pulling into the driveway on a dark December night, the warm glow of family radiates from the house. Christmas lights sparkle on the tree; I see my daughter through the window and the dog wagging in greeting... Keep reading

Harness The Force Of Star Wars

December 17, 2015
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This week, the world will get its first glimpse of Star Wars: The Force Awakens. If you throw a rock, chances are you'll hit something Star Wars-related. It's everywhere, and I love it.

I was... Keep reading

The Value Of Soft Skills

December 10, 2015
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Cultivating and maintaining strong relationships is fundamental to the success of any business. As an intern at Branigan Communications this fall, I've seen how the BC team invests in client relationships and how that... Keep reading

Would You Like A Side Of Fries With That Press Release?

December 03, 2015
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Waiting tables is excellent training for a career in communications. A college degree is valuable, too, of course, but you won't learn the nuances that can make or break a client relationship sitting in a classroom... Keep reading

Counting Our Blessings

November 26, 2015
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At Branigan Communications we talk a lot about thankfulness. It often comes up in our discussions about client work; occasionally even when clients are in the room.

As we pause today for our national holiday to... Keep reading

3 Ways B2B Marketers Can Own Social Media

November 12, 2015
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When it comes to social media, content and creativity win.

Many B2C companies push social limits to differentiate themselves from the overcrowded playing field of brands trying to break free. After all, it's... Keep reading

7 Rules Of Communications From The Office Pup

November 05, 2015
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As a professional communicator, it's easy to classify yourself as a people person. At Branigan, we not only specialize in communicating with people, we're excellent with dogs. Bear Branigan, the spunky black lab puppy... Keep reading

A Portal To The Future

October 29, 2015
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We made it to the future … now what?

On Oct. 21, 2015, the date Marty McFly and Doc Brown dropped into the future in their DeLorean time machine in the 1989 movie "Back to the Future Part II," we had... Keep reading

5 Things B2B Marketers Should Know About Research

October 15, 2015
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Leaves are falling; there is a chill in the air. Q4 is officially here, which means marketers are pouring over 2016 strategic plans, jostling for more budget and excitedly exploring new initiatives and tactics... Keep reading

An Experience Fit For A Queen

October 08, 2015
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In 1851 in London the mother of all trade shows was born — the World's Fair — embodying in a glass palace all the inventions of the modern world. With more than 14,000 exhibitors, new product launches, live demos,... Keep reading

Live At The BC: Experiential Marketing In Action

September 24, 2015
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What do you get when 150 of our closest FOBCs* show up to help us officially open our new offices? A rockin' good time.

Riffing off our Live at the BC rock 'n' roll theme, we didn't just throw a party,... Keep reading

Integrated Communications: The Plot Thickens

September 10, 2015
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Companies spend millions to ensure a consistent brand experience. Universities have created full curriculums and higher education degrees to teach the next generation of marketers how to develop smart, integrated... Keep reading

Hitting The Sweet Spot

September 03, 2015
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Just say the word doughnut and you've got our attention. When some members of the BC team recently attended an engaging breakfast seminar on coaching, we didn't even get sidetracked with the Great Branigan Doughnut... Keep reading

Q&A With Website Designer Jay Beckman

August 27, 2015
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The trend in website design is bigger, simpler and more colorful, according to Jay Beckman, co-founder and creative director of Northern Ground, a BC creative partner. "It's interesting to see how much pairing back... Keep reading

Going Big Has Its Rewards

August 13, 2015
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As a communications company, we love the big idea. After all, we’ve delivered plenty of them to clients. So when our web partner, Northern Ground, presented us with a creative concept for a revamp of our Branigan... Keep reading

Breaking New Ground At Camp

July 30, 2015
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“Welcome to the camp. I guess we all know why we’re here.” That’s the first line in the Branigan Communications employee handbook and may or may not be a line from a ’70s mega hit by the world's greatest rock band.... Keep reading